Brandellia played a pivotal role in sculpting the brand strategy for Fablea©, a visionary high-end furniture brand. In a meticulous naming process, we conceived “Fablea,” drawing upon the essence of storytelling and fables to convey that each piece has its own unique tale. Our objective was to embody the idea that these bespoke furniture pieces are more than mere objects; they encapsulate narratives, enriching the customer’s experience.

Furthermore, we meticulously crafted the visual identity of Fablea© to be captivating and alluring. Every design element was thoughtfully selected to resonate with the brand’s essence—luxury, style, and individuality. The aesthetics were carefully curated to reflect the craftsmanship and exclusivity that define Fablea’s creations, ensuring an irresistible appeal to our target audience. The branding strategy and visual identity seamlessly come together, amplifying the brand’s story and making Fablea© a distinct and enticing brand in the world of luxury furniture.